Moonflower — Good Productions

University of Notre Dame —

Meet the new generation
of Ethical Leaders

The Problem —

Australia’s No.1 University for Overall Employment of Graduates*

During my tenure at the University of Notre Dame Australia, I was tasked with completing several publications for the wider faculties and departments. The Marketing and Communications team was responsible for brand stewardship of outward facing publications.

UNDA publishes a Study Board Guide annually, specifically for international students, as a large intake of students come from other countries. A marketing and educational tool for students abroad considering coming study in Australia and for the Perspective Student Office for student recruitment.

*2021 Graduate Outcomes Survey - Longitudinal (medium term outcome), undergraduate category - quilt.edu.au

The Process —

Selling the Sights for Australia’s
Only National University

Since this was marketing and educational tool for students abroad considering coming study in Australia cooperation between several departments and stakeholders was necessary to ensure the correct information was present in the publication. Collaborating across departments to produce a guide that satisfies the requirements of every department while being digestible and accessible for our intended audience.

Our primary goals for this project were was to modernise this guide for accessibility and to update our branding to our new style we were rolling out in line with our Semester 1 2022 Campaign. Keeping this in mind we also had to make sure we condensed the content to fit across a 20 page spread and was optimised to be uploaded on Issu.